Saturday, July 18
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Topic: beer

Glasses of beer
Sports
Friday, 7/17, 07:56 PM

The World Cup gave American beer sales a rare summer jolt

  • A month of World Cup soccer has been good for one distinctly American business: beer.
  • Bars and breweries in the host cities report a sharp jump in sales as fans gather to watch, a welcome burst of thirst for an industry that has spent years in slow decline.
  • As the tournament ends this weekend, the question is whether any of it sticks.

beer — news and stories on this topic

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